A thoughtful starting point for pricing your artwork
Use this tool as a guide, then adjust for your experience, audience, location, presentation, and sales history.
What should I charge for my artwork?
There isn't one perfect formula for art pricing. This tool gives you a thoughtful starting range based on size, time, materials, experience, and where you sell.
For the number-loving artist: fine-tune the formula
Think of this as your consistency tool. Your real-world sales history should eventually help you decide whether this number needs to move up or down.
You are not looking for a magical perfect number. You are looking for a price you can explain, repeat, and feel comfortable standing behind.
This is your time + materials. If you consistently sell below this number, your art practice may be paying everyone except you.
A size-based formula can help stop the dreaded “I just made this price up because I panicked” pricing method. 😂
Compare this number with similar-size work you have already sold successfully.
Remember: presentation, framing, subject matter, gallery commission, demand, location, reputation, and your existing collectors can all influence the final price. This calculator gives you a starting conversation — not a commandment carved in stone.
Pricing art isn't an exact science. Think of this calculator as a place to begin. Your experience, your audience, where you sell, and what collectors have been willing to pay all matter. Use the numbers as a guide, then trust what you've learned about your own work and your market.
